communication 2

Bachelor of Communication

BM1801

Course Details

  • Feb 2018
    For mid year study options, please contact the School of Media Arts
  • Three years
  • Full-time or Part-time
  • $6978
  • You may qualify for fee free study under Fees Free Policy
  • Level 7
  • Available for International Students. International Fee Guideline
  • Hamilton City Campus

Summary

Wintec’s Bachelor of Communication is for those who want to work in media, journalism, public relations, corporate communication, content creation, advertising and marketing. 

This degree is for the creative person with a flair for writing, or working with images, or ideas (or all three). With that talent it is difficult to look past a career in the communications industry for diversity, challenge, and creative stimulation.

We’ve thrown out the old classrooms, lecture timetables, exams, and Powerpoints. Our degree is all about getting you problem solving from day one, in learning based on real-life projects, working alongside industry specialists, coaches, and mentors. We don’t lecture, we don’t talk down to you, we don’t bore. We do work alongside of you, and challenge you to be as creative as you can be. 

The Bachelor of Communication runs across two 16-week semesters over three years. We’ll work you hard Monday to Thursday, leaving you a guaranteed long weekend. 

Our approach is all about teamwork, and problem-based learning. And we’ve left you loads of options to construct your own skill set – we’ll even work with you to design some courses tailored just for you.  A key feature of this approach is the one-week induction wānanga held at the beginning of each semester. This wānanga helps you form some of the key skills and relationships that will support your success in the programme.

And when you’re ready (and you will be) we’re going to put you into industry to gain work experience and credits for your degree. 

What is Creative Media?

The creative media pathway includes writing and content production for all print, broadcast and digital journalism platforms, corporate communications, public relations and advertising. It incorporates visual media skills in moving image, photography and digital publishing.

As well as sound communication skills, our graduates will understand how to gather, analyse and present data, shoot and edit video and manage web and social media platforms.

What is Digital Marketing?

This pathway includes writing and content production for media and marketing, advertising and communications, including developing creative content, understanding strategy, planning and implementation. It incorporates skills in moving image, photography and digital platforms.

What You'll Learn

The Bachelor of Communication is co-delivered with other degrees from the creative suite of programmes. You'll gain depth within your own discipline as well as breadth across other creative disciplines.

Industry experts are integrated into the delivery of the craft modules and engagement is made explicit through professional practice / placement specific modules.

In Year One you'll be introduced to professional practice and different types of practices and businesses; in Year Two you'll gain advanced knowledge and practical experience in a work environment, and in Year Three you'll be put into a placement.

The degree is heavily project based to provide you with real-world authentic learning. In the craft modules you'll be scheduled to work on cross discipline vertically aligned projects four times a year in years one and two, and twice in year three. There are two endorsement areas available: Creative Media and Digital Marketing.

​VIEW PROGRAMME MODULES​

Note: No value in the pre/co-requisite columns means there are no pre/co-requisites for that module.

Craft and Core Modules:

Module CodeModule TitleLevelCreditsPre-RequisitesCo-Requisites
COMM501​Communications Craft 1560  
COMM601​Communications Craft 2660COMM501 
COMM701​Communications Craft 3730COMM601 
CRIT501Critical Methods 1515  
CRIT601​Critical Methods 2615  
PROF501Professional Practice 1515  
PROF601Professional Practice 2615  
PROF701Professional Practice 3730  

 

Project Modules:

Module CodeModule TitleLevelCreditsPre-RequisitesCo-Requisites
CRTV701​Research Methods715CRIT601 
CRTV702​Freelance Project715

COMM601 or 

DSGN601

 
CRTV703Capstone Project715

COMM701 or

DSGN701

 

Elective Modules:

Module CodeModule TitleLevelCreditsPre-RequisitesCo-Requisites
DSGN502​CMS Web Publishing515  
DSGN503​Graphic Design Fundamentals515  
CRTV501​Creative Special Topic 1515  
CRTV502Creative Special Topic 2515  

Or other modules and packages of learning as agreed to by the designated Media Arts staff.

Elective Modules:

Module CodeModule TitleLevelCreditsPre-RequisitesCo-Requisites
DFNZ701​Design Factory 1730  

The 30 credit module DFNZ701: Design Factory 1 can be offered as an option within any Wintec degree programme, wherever the degree programme structures allows such an option.  Admission into the Design Factory module is on negotiation with the Centre Director or delegated authority and selection into the module is in line with the Design Factory process.

Entry Criteria

General Academic Admission

a) Candidates are required to have:
i. NCEA Level 3 comprised of 60 credits at NCEA Level 3 or above and 20 credits at NCEA Level 2 or above, including:
  (1) 14 credits each at NCEA Level 3 in three approved subjects, including a Language Rich subject; and
  (2) Literacy (10 credits at NCEA Level 2 or above made up of 5 credits each in reading and writing); and
  (3) Numeracy (10 credits at NCEA Level 1 or above); or
ii. A relevant level 4 qualification; or
iii. Equivalent.

b) In exceptional cases, candidates with 60 credits at NCEA Level 2 across four subjects including 12 credits in a Language Rich subject, or equivalent, will be considered.

Special Admission

Domestic applicants aged 20 years or above who have not met the General Admission or entry requirements for a programme but whose skills, education or work experience indicate that they have a reasonable chance of success may be eligible for Special Admission. Special admission will be granted at the discretion of the relevant Head of School/Centre Director or designated nominee. Such applicants may be required to successfully complete a foundation, bridging or tertiary introductory programme as a condition of entry into higher level programmes.

Provisional Entry

Domestic applicants aged under 20 years who have not met the general academic admission and entry criteria for a programme but who can demonstrate a reasonable chance of success through other educational attainment and/or work or life experience may be eligible for provisional entry at the discretion of the relevant Head of School/Centre Director or designated nominee. Provisional entry places restrictions on re-enrolment to be lifted if the applicant’s performance is deemed satisfactory by the relevant Head of School/Centre Director or designated nominee.

Selection Criteria

a) Where there are more applicants than the number of places available, selection will be determined on the basis of the candidate’s application and submitted portfolio work.

b) An interview and written language test may also be required as part of the selection process.

English Language Requirements

a) Candidates who have English as a second language are required to have an International English Language Test System (IELTS) score of 6.0 with no individual band score lower than 5.5; or,
b) Equivalent.

Career/Further Opportunities:

Graduates of this programme will have developed a range of transferable skills and professional attributes that will position them well to be responsive to, and to work collaboratively and creatively within the increasingly complex and dynamic creative industries.

Graduates of the Bachelor of Communication are positioned to pathway into postgraduate programmes at Wintec such as the Bachelor of Media Arts with Honours.

Graduates of this programme will be qualified to work in a range of communication, media and creative related roles.

Graduate of this programme are also capable of transferring and applying their skills across a number of non-communication disciplines.

 

Entry Criteria

Pathways

Media_Arts_01

Transfer of Credit

Do you excel in your job but have no qualification to back it up? We can help you get qualified through our Recognition of Prior (RPL) Learning Tool.

While many people have gained work and life experience equivalent to that of formal study, they don't have that formal qualification to substantiate it. RPL allows you to use your current knowledge and experience towards gaining a recognised qualification through Informal Transfer of Credit.

The Process

If you are interested in applying, you can do so by emailing your profile through to: headstart@wintec.ac.nz.

There are four main areas you need to cover in your profile:
  1. Education History
  2. Experience Information
  3. Work experience Info
  4. Other evidence

Your profile will be forwarded to the relevant Team Manager to look at and determine if you may be eligible for recognition of prior learning. Once this has been determined, a consultation meeting will be arranged between yourself and the Team Manager. There is a $75 fee for this consultation. At the consultation, the Team Manager will discuss which modules they believe you have the experience to gain Informal Transfer of Credit for and also what documentation you will need to supply.

You will then need to put together the required documentation and send it through to us. The Team Manager will assess the documentation and advise if what has been supplied is sufficient. If sufficient information is provided to gain Informal Transfer of Credit, there will be a charge of $25 per credit which will need to be paid prior to any Informal Transfer of Credit being issued.

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Postgraduate Health Course Guide (Prospectus)

Download a copy

Just click here to view the PDF (you can then save it to your computer).

Email me a link

Want a link to the digital copy delivered fresh to your email inbox (or your friend's inbox)? No worries, leave your details below. Your email should arrive in the next few minutes!

Post me a copy

Would you like a copy of the course guide (prospectus) delivered to your letterbox? Sometimes it's just nice to have a hard copy to write on, highlight, or show your family. We get that! Fill in the form below and we'll post your course guide (prospectus) off to you in the next few days.

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