SHFT501 – Fitness Industry Business Skills
Module code
SHFT501
Module title
Fitness Industry Business Skills
Prescription
To provide students with the knowledge and the skills necessary to establish their own start-up fitness business, and/or extend the scope of an existing business.
NZQA Level
Level 5
NZQA Credits
15
Delivery method
- Web-Supported
Learning hours
- Directed hours
- 64
- Self directed hours
- 86
- Total learning hours
- 150
Resources required
- Learning Outcomes
- 1.Analyse the scope of practice in the fitness business environments and compare successful fitness professionals.
2.Formulate and produce a business plan.
3.Build marketing tools and strategies for small business.
4.Build and demonstrate sales strategies.
5.Produce and implement financial basics and legal legislation of a small business. - Content
- -Fitness industry environment
-Personality and skills
-Business characteristics and plans
-Business goals
-Basic marketing principles, marketing planning and lead generating strategies
-Business, structure and finance
-Financial elements and performance measures - Teaching and Learning Strategy
- Teaching Learning Methods:
Classes
Tutorials
Workshops
Projects and Assignments
Online delivery
Web technology - Assessment Criteria
- Assessment in this module is achievement based. A minimum achievement of 50 or greater overall is required to pass this Module.
- Required Materials
- An extended reading list will be supplied by the tutor at commencement of the course. This will be updated annually.
